Further information on personal data
Preference Cookies (this Website)

Preference cookie stores the User’s preferences detected on this Website, such as their time zone and region, in the local domain.

Personal Data processed: Tracking Tools.

Registration and authentication provided directly by this website

By registering or authenticating, the User allows this Website to identify him and give him access to dedicated services. Personal Data is collected and stored exclusively for registration or identification purposes. The Data collected is only that necessary to provide the service requested by the User.

Direct Registration (this Website)

The User registers by completing the registration form and providing his/her Personal Data directly to this Website.

Personal Data processed: postal code, city, tax code, surname, usage data, email, user ID, billing address, physical address, country, name, house number, telephone number, password, area code, province, state, tools Tracking, username and various types of Data.

THIRD PARTY TRACKING TOOLS

Spam and bot protection

This type of service analyzes the traffic of this Website, potentially containing Users’ Personal Data, with the aim of filtering it from unwanted parts of traffic, messages and contents recognized as SPAM or protecting it from malicious bot activity.

Google reCAPTCHA (Google Ireland Limited)

Google reCAPTCHA is a SPAM protection service provided by Google Ireland Limited.
Use of the reCAPTCHA system is subject to Google’s privacy policy and terms of use.

Personal Data processed: clicks, usage data, keypress events, motion sensor events, touch events, mouse movements, scrolling position, responses to questions and Tracking Tools.

Storage duration:

_GRECAPTCHA: session duration
rc::a: undefined
rc::b: session duration
rc::c: session duration
Collection of preferences relating to Privacy

This type of service allows this Website to collect and save Users’ preferences relating to the collection, use and processing of their personal information, as required by applicable privacy legislation.

CookieYes

Cookie Yes allows you to save and retrieve records of Users’ consent to the processing of Personal Data, as well as the information and preferences expressed in relation to the consent provided.
To this end, it makes use of a Tracking Tool that temporarily stores pending information on the User’s device until it is processed by the API. The Tracking Tool (a browser feature called localStorage) is then deleted.

Personal Data processed: Data communicated during use of the service and Tracking Tools.
Place of processing: Italy
Shelf life: 1 year

 

OTHER ACTIVITIES THAT INVOLVE THE USE OF TRACKING TOOLS

FUNCTIONALITY’

This Website uses Tracking Tools to allow simple interactions and activate features that allow Users to access certain resources of the Service and simplify communication with the Owner.

Contact the user

Contact form (this Website)

By filling in the contact form with their data, the User consents to their use to respond to requests for information, quotes, or any other nature indicated by the header of the form.

Personal Data processed: surname, email, name, telephone number, Tracking Tools and various types of Data.

Direct registration and profiling

By registering or authenticating, the User allows this Website to identify him and give him access to dedicated services. The Owner may process the Data collected at the time of registration or authentication by Users for targeting and profiling purposes; To find out more, Users can contact the Owner using the contact details provided in this document.

Personal Data processed: postal code, tax code, surname, date of birth, usage data, email, user ID, billing address, physical address, country, name, house number, telephone number, area code, province, state, tools Tracking, username and various types of Data.

EXPERIENCE

This Website uses Tracking Tools to improve the quality of the user experience and allow interactions with external content, networks and platforms.

Content commentary

Commenting services allow Users to formulate and make public their comments regarding the content of this Website.
Users, depending on the settings decided by the Owner, can also leave comments anonymously. If there is an email among the Personal Data released by the User, this could be used to send notifications of comments regarding the same content. Users are responsible for the content of their comments.
In the event that a commenting service provided by third parties is installed, it is possible that, even if Users do not use the commenting service, it collects traffic data relating to the pages in which the commenting service is installed. .

Directly managed comment system (this Website)

This Website has its own content commenting system.

Personal Data processed: surname, Usage data, email, name, Tracking Tools and username

MEASUREMENT

This Website uses Tracking Tools to measure traffic and analyze User behavior to improve the Service.

Anonymized statistics services

The services in this section allow the Owner to process and manage statistics anonymously thanks to the use of first-party Tracking Tools.

Google Analytics (Universal Analytics) with anonymized IP (Google Ireland Limited)

Google Analytics (Universal Analytics) is a web analytics service provided by Google Ireland Limited (“Google”). Google uses the Personal Data collected for the purpose of tracking and examining the use of this Website, compiling reports and sharing them with other services developed by Google.
Google may use Personal Data to contextualize and personalize the ads of its advertising network.
This Google Analytics integration anonymizes your IP address. Anonymization works by shortening the IP address of the Users within the borders of the member states of the European Union or in other countries adhering to the agreement on the European Economic Area. Only in exceptional cases, the IP address will be sent to Google servers and shortened within the United States.

Personal Data processed: Usage Data and Tracking Tools.

Storage duration:

AMP_TOKEN: 1 hour
_ga: 2 years
_gac*: 3 months
_gat: 1 minute
_gid: 1 day

Statistics

The services contained in this section allow the Data Controller to monitor and analyze traffic data and serve to keep track of the User’s behavior.

Google Analytics (Universal Analytics) (Google Ireland Limited)

Google Analytics (Universal Analytics) is a web analytics service provided by Google Ireland Limited (“Google”). Google uses the Personal Data collected for the purpose of tracking and examining the use of this Website, compiling reports and sharing them with other services developed by Google.
Google may use Personal Data to contextualize and personalize the ads of its advertising network.

Personal Data processed: Usage Data and Tracking Tools.

Storage duration:

AMP_TOKEN: 1 hour
_ga: 2 years
_gac*: 3 months
_gat: 1 minute
_gid: 1 day

Google Analytics 4 (Google Ireland Limited)

Google Analytics is a statistics service provided by Google Ireland Limited (“Google”). Google uses the Personal Data collected for the purpose of tracking and examining the use of this Website, compiling reports and sharing them with other services developed by Google.
Google may use Personal Data to contextualize and personalize the ads of its advertising network.
In Google Analytics 4, IP addresses are used at the time of collection and then deleted before the data is recorded in any data center or server. To find out more, you can consult the official Google documentation.

Personal Data processed: Usage data, number of Users, session statistics and Tracking Tools.

Storage duration:

_ga: 2 years
_ga_*: 2 years

Google Analytics Demographics and Interest Reporting (Google Ireland Limited)

Google Analytics Demographics and Interest Reporting is an advertising reporting feature that makes Demographic and Interest Data available within Google Analytics for this Website (Demographic Data means age and gender Data ).

Users can choose not to use Google cookies by visiting Google’s [Ad Settings] (https://adssettings.google.com/authenticated).

Personal Data processed: unique device identifiers for advertising (Google Advertiser ID or IDFA identifier, for example) and Tracking Tools.

Storage duration:

FDI: 2 years
_gcl_*: 3 months
test_cookie: 15 minutes
WordPress Stats

WordPress Stats is a statistics service provided by Automattic Inc. or by Aut O’Mattic A8C Ireland Ltd., depending on how the Data Controller manages the processing of Data.

Personal Data processed: Usage Data and Tracking Tools.

Place of processing: United States – Privacy Policy; Ireland – Privacy Policy.

Storage duration:

tk_tc: session duration

MARKETING

This Website uses Tracking Tools to provide personalized commercial content based on User behavior and to manage, disseminate and track advertisements.

Advertising

Some of the services indicated below may use Tracking Tools to identify the User, or use the behavioral retargeting technique, i.e. display personalized advertisements based on the User’s interests and behavior, or measure the performance of the advertisements. For more information on this matter, we suggest you check the privacy policies of the respective services. Generally, services of this type offer the possibility of deactivating such tracking. In addition to any opt-out feature provided by any of the services listed in this document, you can read more about how to opt-out of interest-based advertising in the “How to opt-out of interest-based advertising” section herein. document.

Meta ads conversion tracking (Meta pixels) (Meta Platforms Ireland Limited)

Meta ads conversion tracking (Meta pixel) is a statistics service provided by Meta Platforms Ireland Limited that connects data from the Meta advertising network with actions performed within this Website. The Meta pixel monitors conversions conversions that can be attributed to Facebook, Instagram and Audience Network ads.

Personal Data processed: Usage Data and Tracking Tools.

Storage duration:

_fbp: 3 months
fr: 3 months
Remarketing and behavioral targeting

This type of service allows this Website and its partners to communicate, optimize and serve advertisements based on the User’s past use of this Website.
This activity is facilitated by tracking Usage Data and the use of Tracking Tools to collect information which is then transferred to partners who manage remarketing and behavioral targeting activities.
Some services offer a remarketing option based on email address lists.
Generally, services of this type offer the possibility of deactivating such tracking. In addition to any opt-out feature provided by any of the services listed in this document, you can read more about how to opt-out of interest-based advertising in the “How to opt-out of interest-based advertising” section in this document.

Meta Custom Audiences (Meta Platforms Ireland Limited)

Meta Custom Audiences is a remarketing and behavioral targeting service provided by Meta Platforms Ireland Limited that connects the activity of this Website with the Meta advertising network.

Users may opt out of using Meta Tracking Tools for ad personalization by visiting this opt-out page.

Personal Data processed: email and Tracking Tools.

Place of processing: Ireland – Privacy Policy – ​​Opt out.

_fbp: 3 months

Facebook Remarketing (Meta Platforms Ireland Limited)

Facebook Remarketing is a remarketing and behavioral targeting service provided by Meta Platforms Ireland Limited that connects the activity of this Website with the Meta advertising network.

Personal Data processed: Usage Data and Tracking Tools.

Storage duration:

_fbp: 3 months

Remarketing with Google Analytics (Google Ireland Limited)

Remarketing with Google Analytics is a remarketing and behavioral targeting service provided by Google Ireland Limited that connects the tracking activity carried out by Google Analytics and its Tracking Tools with the Google Ads advertising network and the Doubleclick Cookie.

Personal Data processed: Usage Data and Tracking Tools.

Storage duration:

test_cookie: 15 minutes
FDI: 2 years
_gcl_*: 3 months

How to manage preferences and give or withdraw consent.

There are various ways to manage your Tracking Tools preferences and to give or withdraw consent, where necessary:

Users can manage Tracker preferences directly through their device settings – for example, they can prevent the use or storage of Trackers.

In addition, whenever the use of Tracking Tools depends on consent, the User can give or revoke such consent by setting their preferences in the cookie policy or by updating such preferences via the privacy widget for preferences relating to consent, if present.

Thanks to specific browser or device functions, it is also possible to remove previously saved Tracking Tools, including those used to save the consent preferences initially expressed by the User.

Other Tracking Tools present in the browser’s local memory can be removed by deleting the browsing history.

Regarding third-party Tracking Tools, Users can manage their preferences by visiting the relevant opt-out link (if available), using the tools described in the third party’s privacy policy or by contacting the latter directly.

How to opt out of interest-based advertising

Without prejudice to the foregoing, Users are informed of the possibility of using the information present on YourOnlineChoices (EU and United Kingdom), Network Advertising Initiative (USA) and Digital Advertising Alliance (USA), DAAC (Canada), DDAI (Japan) or others similar services. With these services it is possible to manage the tracking preferences of most advertising tools. The Owner, therefore, advises Users to use these resources in addition to the information provided in this document.
The Digital Advertising Alliance also provides an application called AppChoices that helps Users control behavioral advertising on mobile applications.

Consequences related to refusing to use tracking tools

Users are free to decide whether or not to allow the use of Tracking Tools. However, please note that Tracking Tools allow this Website to provide Users with a better experience and enhanced functionality (in line with the purposes outlined in this document). Therefore, if the User decides to block the use of Tracking Tools, the Owner may not be able to provide the related functions.